THE WASTE MEASURE
Awards:
Cannes 2019 Design - Shortlist NY Festivals 2020 Design - Gold NY Festivals 2020 Design - Bronze LIA 2019 Design - Silver LIA 2019 Design - Silver
Wave Festival 2019 Design - Grand Prix
Wave Festival 2019 Design - Gold
Wave Festival 2019 Design - Silver Wave Festival 2019 Brand Experience - Bronze Wave Festival 2019 PR - Bronze El Ojo de Iberoamérica 2019 Design - Gold El Ojo de Iberoamérica 2019 Sustainable - Silver El Ojo de Iberoamérica 2019 Brand Experience - Silver Clio Awards 2019 PR - Shortlist Colunistas 2020 Design - Silver
Water bottles not measured in liters or ml, but by a new unit of measurement: everyday waste.
— CASE STUDY —
![[GREENPEOPLE]-MEDIDA_DO_DESPERDICIO_DIGITAL_GIF_2_v1.gif](https://images.squarespace-cdn.com/content/v1/5cd318924d546e3eb6ee4aa9/1557434130068-HA9AJSOAUUKNDX9YBCJS/%5BGREENPEOPLE%5D-MEDIDA_DO_DESPERDICIO_DIGITAL_GIF_2_v1.gif)
![[GREENPEOPLE]-MEDIDA_DO_DESPERDICIO_DIGITAL_GIF_2_v3.gif](https://images.squarespace-cdn.com/content/v1/5cd318924d546e3eb6ee4aa9/1557434147660-SDY3FTZV2C2PUD2N65HY/%5BGREENPEOPLE%5D-MEDIDA_DO_DESPERDICIO_DIGITAL_GIF_2_v3.gif)
![[GREENPEOPLE] MEDIDA_DO_DESPERDICIO_BOARD_CANNES_EN_v2.jpg](https://images.squarespace-cdn.com/content/v1/5cd318924d546e3eb6ee4aa9/1581442823184-VU5SVIIISIYNN1RPT43I/%5BGREENPEOPLE%5D+MEDIDA_DO_DESPERDICIO_BOARD_CANNES_EN_v2.jpg)